New York City Underground Hip-Hop

ACG Music Group stands at the heart of New York City's underground rap scene, boasting a lineup of exceptionally skilled MCs that redefine the essence of hip-hop. At the core of our collective is General GC, affectionately known as Grizz E, a luminary figure in Brooklyn's underground rap scene since the early 90s.

Fueled by a passion for true lyricism and a disdain for the music industry's exploitative practices, GC joined forces with childhood friend turned manager Mike Espinel, who hails from the audio realm of Universal Music Group. Together, they embarked on a mission: to bring raw, unfiltered hip-hop directly to the people. In the face of industry greed, at ACG Music Group, we chose to remain independent, connecting with fans through free music releases on platforms like Mixtapes and YouTube.

ACG Music Group not only delivers soul-stirring verses but also lets you wear the passion of underground hip-hop. Dive into our merchandise collection featuring meticulously designed hoodies and shirts, each piece echoing the essence of NYC's gritty rap culture. With every stitch, our apparel represents the untamed spirit of our artists, making you a part of the ACG family. Join us in celebrating authentic hip-hop, where talent triumphs over trends and the beats are as real as the streets that inspire them.